Monday, February 3, 2025

Screen Test: Audience Feedback

This post explains how we showed a rough draft of our film opening to some members of our target

audience in order to receive helpful feedback. 

The purpose of a screen test is to gain audience feedback about our work and see if there are any

improvements that can be made. We decided to use google form to create a survey to share with

our audience because using google form would be an easier way for us to filter out the response.

Here are our questions: 

1. Would you want to watch the rest of the movie? Yes or no, if so explain.

2. Which part of the movie opening did you really like? Explain

3. Which part from the movie opening that looked goofy / out of place?

4. What do you think we should add and improve for our movie opening?

5. What plot points do we need to make this opening less cliché/unique?

We chose these questions because it gives us a more in depth explanation on audience feedback that

we can see what parts from the movie opening that they enjoy seeing and what part that they think

shouldn’t be added in our movie opening. We showed the clip to 3 members of our target audience to

ensure that the feedback we receive is appropriate. Finding people for the screen test was easy because

we had several of our friends who does editing and they are in our target audience which this gives us a

new perspective from the audience and be able to  Here is the draft that we showed audiences for the

screen test: 

https://youtu.be/O3vvr_vzE5U

Here are the results from the audience feedback:

From the feedback we learned…..

We are going to change….

This screen test was a useful part of our process because….

Reflection: How did this screen test help your overall project? How will you improve this next time?

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Screen Test: Audience Feedback

This post explains how we showed a rough draft of our film opening to some members of our target audience in order to receive helpful feedba...