This blog post shows the communication and organisation process of our group's Component 3 project. This blog post was made by me (Kimora)
During the pre-production and production process of our music video project, we required a significant amount of planning, communication and
organisation to ensure the filming and post-production process ran smoothly. Below I (Kimora) will discuss the methods of communication and
organisation we used as a team and evaluate how they helped us during the whole project.
We used WhatsApp as our main method of communication throughout the whole project and it played a crucial role in ensuring the project ran
smoothly, without it, it would have been difficult to manage many other parts of the project. Below shows the different ways WhatsApp was used
during our music video project along with evidence.
Firstly, WhatsApp was a key tool for brainstorming and sharing ideas during the production process. Through our groupchat, we shared our ideas,
suggested improvements and built on each other’s ideas, which helped build a developed vision for our music video. We often used polls to
gather opinions efficiently and make decisions as a group.
WhatsApp was also used to share important files and resources we needed during the production process, such as links to documents, Google
Drive folders and PDFs. This allowed all of us to have access to the materials such as the storyboard, classwork or photo and video folders.
Adding these links and files into the group also reduced the chances of us losing them as everyone has access to the same materials in one
place, making it easier to stay organised and refer back to any important information when needed.
Lastly, WhatsApp was used to coordinate the filming process such as by organising locations, dates and times. This helped us ensure that all
members were informed and are available to film during that time. This helped filming become more efficient and reduce confusions or
misunderstandings during the filming day. It also allowed for quick communication of any last minute changes. As a result, it helped us made
the filming process structured and run smoothly.
From our experience of using WhatsApp as our main method of communication, there were several advantages and disadvantages:
Advantages | Disadvantages |
Allowed quick and instant communication between all group members | Messages could be missed or ignored if not checked regularly |
Made it easy to organise filming | Miscommunication could happen |
Helped keep everything in one place, reducing the risks of losing materials |
Overall, WhatsApp played a crucial role in communication and organisation throughout our project. It allowed ideas to be shared, filming to be
planned efficiently, and important files to be easily accessed, making the overall process more structured and collaborative. While there were
some minor limitations, such as delayed responses or overlooked messages, the advantages outweighed the disadvantages.
Google Docs was used as a key tool for writing and organising blog posts, such as the statement of intent, filming schedule and research blog
posts. Through Google Docs, we were able to collaborate as all group members could access and edit the document at the same time, making
the process more efficient. This allowed us to share and improve our ideas together and work could be completed quicker.
During the post-production process, we had to work on a few extra blog posts, therefore we created a shared document compiling these extra
blog posts. The document included different tabs consisting of the different tasks we had to make. This made it easier for all of us to access
each file. This helped keep our work organised and reduced confusion.
From our experience of using Google Docs, there were several advantages and disadvantages:
Advantages | Disadvantages |
Allowed real time collaboration between group members | Requires internet connection |
Allowed sharing of ideas and feedback easily | Changes could be made without others noticing immediately |
Helped keep work organised in one place |
Google Drive was used to compile all the photos and videos taken during the filming process, which would later be used for the music video as
well as the Instagram page and the Digipak. All members had access to the folder, allowing us to be able to view and upload photos and videos
taken from each device. The folder is sectioned based on the different locations we filmed in, which made it easier to find specific photos or
videos when needed. This helped save time and reduce confusion, as all the files organised and sorted out.
From our experience of using Google Docs, there were several advantages and disadvantages:
Advantages | Disadvantages |
Easy access for all group members | Uploading large files could take time |
Allowed all photos and video to be stored in one place | Files could be accidentally deleted or misplaced |
Made it easier to organise files by location |
We also used Pinterest, which is a platform used to collect and organise visual ideas, to create a shared board where we collected photo
inspirations for our music video and moodboard. This shared board allowed all group members to access the board individually and add
ideas to the board. This made it easier to visualise the overall aesthetic of the music video and ensure that we all are on the same page
and have the same idea. As a result, it helped us keep the vibe consistent as we can always look back at our Pinterest inspiration board.
We organised the board into four sections; scenes, locations and fashion for both the male and female actors, while also including a general
section below it to represent the overall vibe and mood of the music video. We created sections to organise our ideas clearly and make it
easier for us to find specific inspirations when needed.
From our experience of using Pinterest, there were several advantages and disadvantages:
Advantages | Disadvantages |
Helped visualise the overall aesthetic of the music video | Too many ideas could make decision making harder |
Collaboration made it easier as everyone could add their own ideas | Risk of copying ideas instead of being original |
Sections helped organise ideas clearly |
We also used the Notes app to brainstorm and organise ideas. It was used to create to-do lists or checklists, which helped us keep track of the
tasks that were needed to be completed throughout the production process. Other than that, it was useful for planning our Instagram content,
such as brainstorming post ideas and layouts. Overall, this helped us stay organised and ensured that nothing was forgotten, making the
overall production process more efficient.
From our experience of using the Notes app, there were several advantages and disadvantages:
Advantages | Disadvantages |
Accessible anytime on our personal device | Is not the most efficient for collaboration as we cannot edit at the same time as others |
Easy and quick for brainstorming ideas | Limited features compared to other apps |
Helpful for creating to-do lists and checklists |
I (Kimora) also used the saved feature on Instagram to collect inspiration from existing artists’ posts. I saved relevant posts into a folder to help
develop ideas for our artist’s Instagram feed. I then further organised these into a more structured mock-up by creating another saved folder,
which made it easier to visualise how our own Instagram page would look like. This helped us develop a clearer and more consistent style and
it ensured that our artist’s branding was well planned and suitable for their target audience.
From my (Kimora) experience of using the Instagram Saved feature, there were several advantages and disadvantages:
Advantages | Disadvantages |
Easy to save and collect inspiration from real existing artists | Some artists have taken down their posts leading to some saved posts disappearing in the saved folder |
Allows visual planning of Instagram content |
Helps develop the artist’s image / branding ideas |
Lastly, we used physical organisation methods such as paper-based brainstorming, which was usually done in class. This allowed us to quickly
write down ideas or initial plans for our music video. This helped us develop our concepts more clearly and contributed to the early planning
stages of the production process.
From our experience of using the Physical organisation, there were several advantages and disadvantages:
Advantages | Disadvantages |
Quick and easy way to brainstorm ideas | Can be easily lost or damaged |
Can become messy or unorganised |
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Reflection: Overall, communication and organisation played an important role in making our production process smoother and more efficient.
It made it easier to manage our work and stay on track. From this experience, I learned that being organised and communicating
clearly as a team is just as important as having good ideas, as it helps avoid confusion and improves the overall outcome of the project.
